Love Letters To Lansing

Dear Lansing,

Bloom Coffee Roasters has been truly honored to share in your lives. We look forward to that moment when the door opens and you walk through. We eagerly await news of your day, to hear how you're doing -- good or bad -- and we're deeply privileged to journey through life in our community, together.

As of late, we’ve felt a strong need to connect with you on a deeper level.

In times of confusion and change, we place heavy importance on connection and open-mindedness. We aspire to provide a safe place for you. To understand and embrace you -- no matter who you are. It would be easy for our community to draw back, to guard ourselves, and grow defensive or suspect. But we believe there is so much more to us than this. So many more reasons to lean in and love. We believe this is Lansing's opportunity to Bloom.

With that being said, we are are proud to launch "Love Letters To Lansing."

The Bloom Coffee Roasters family (our staff, management and owners) will be writing letters of love and encouragement to the people of our city. We will post our own Love Letters to Lansing across our social media and display them in our café.

And, starting Tuesday, February 7th, we would love for you to join us.

We will have printed postcards for YOU to write your letters of love, hope, inspiration and welcoming. Once you’ve completed your postcard, bring it to our baristas in return for a free beverage. And we’ll also throw in a coupon for 10% off of any drink on our menu (redeemable February 21 -  March 20, 2017).

We are eager to celebrate what makes the people of our Capital City, and the heart of the Mitten State, so great. And we can’t wait for you to join us. So, take a moment (or a few days) to write your love letter, and when you return it to Bloom Coffee Roasters, you can kick back and enjoy the beverage of your choosing, on us, while patting yourself on the back for a job well done.

We understand that some of you may not want EVERYONE reading your Love Letter to Lansing, so we'll allow you to choose whether you'd like us to hang them in our cafe or post them on social media, or neither. And, who knows, if enough people participate, perhaps we'll take them right to the capitol building, itself. Why not? There's enough love for us all.

We hope you welcome the opportunity to share your thoughts.

Love,

Bloom Coffee Roasters

 

Jared FieldComment